PenFed

Video

PenFed Credit Union was originally established to cater to U.S. military members and veterans. However, PenFed has since expanded its membership eligibility to all people but not everyone is aware of this fact. We set out to show consumers that PenFed has great rates for everyone, whether in uniform or not.

Client: PenFen Agency: DiMassimo Goldstein    Role: Art Director CD: Chris Martin Senior Copywriter: Rachel Koren AD: Jack Clifford